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November 22, 2004

Teddy Shoe

A shoe store on mass ave in central square. The appeal here is somewhat similar to the John Murio's sign: an already retro design made even older and more colorful by the askew and blasted state of its neon tubes. Different though is the fact that this sign is completely defined by its hard angles. Every character is a block, the `oval' around `cancellations' is really an octagon, and even that is bordered by Deco-style horizontal rules. (And for the record, I'm still a little confused as to how a shoe gets `cancelled'...)

Posted by cds at November 22, 2004 01:21 PM